Dr. Lisa C. Luedman

Photo of Lisa Luedman

Instructor; Coordinator - Public Relations
121 Communication Studies Hall
(704) 406-2055
lluedeman@gardner-webb.edu

Educational History

  • B.A., Winthrop University, 1990 cum laude
  • M.A. University of South Carolina, 1994 (Received the competitive Excellence in Student Research Award for Master’s Thesis)
  • Ph.D. Candidate, School of Journalism/Mass Communications, University of SC (Expected Graduation: May 2011)

Luedeman has nearly 20 years of professional and academic communications experience—including a five-year stint as director of university communications at USC Upstate during the mid to late 1990s and the management of her own communications firm, LL Communications. Her research interests include ethics in public relations, public relations theory, communitarianism and its role in community journalism as well as media effects and the changing landscape of news delivery. Courses she has taught and/or developed include:

  • Public Relations Writing (Developed)
  • Public Relations Portfolio (Developed)
  • Mass Media and Society
  • Mass Media Law and Ethics
  • Speech for Radio and Television
  • Survey of Mass Communications
  • Writing for the Media
  • Organizational Communication
  • Sales Strategies
  • Fundamentals of Supervision
  • Public Speaking
  • Public Relations Principles (Developed)
  • Communications Research Methods (Developed)
  • Newsletter Writing Practicum
  • Investigative Reporting and Ethics (Developed)
  • The Kennedys' Use of the Media (Developed)
  • Introduction to Management
  • Introduction to Marketing
  • Media Management (Developed)
  • Women in the Media (Developed)

Luedeman has won numerous awards for her public relations and writing efforts, is involved in professional and personal community activities, and is a graduate of Leadership Spartanburg and has presented her research at regional and national conferences. She and husband Eric have two sons, Daniel and Nicolas.