While earning your sport management degree from GWU, you will receive instruction in management, business, communications, social, ethics, legal, governance, and leadership principles uniquely and specifically related to the field of sport management in a multi-disciplinary approach.

Sports Marketing class trip

A Bachelor of Science in Sport Management will equip you with a broad understanding of the business side of sport, while also providing you instruction in an array of other business disciplines and offering opportunities for field experience through internships and community service. 

Undergraduate Admissions

As a Sport Management major at Gardner-Webb, you will receive instruction in management, business, communications, social ethics, governance, and leadership principles uniquely and specifically related to the field of sport management through studies in several university departments. When you graduate, you will be equipped with strong analytical and problem-solving skills and prepared to take on a sport management career in the field that interests you most.

 

Through the program, you will also develop a firm grasp of a variety of business disciplines, including accounting, finance, management, and economics.

 

Coupled with classroom studies rooted in Christian ethics, you will apply your education in an internship that will help you build professional contacts, prepare for the future and earn academic credit.

A Bachelor of Science in Sport Management prepares you for a career in professional sports management, including

  1. marketing
  2. sales
  3. security
  4. promotions
  5. concessions
  6. ticketing
  7. public relations
  8. facility management
  9. parks and recreation
  10. operations
  11. law
  12. athletic administration
  13. campus recreation
Your degree will prepare you with knowledge of a variety of Sport Management job functions, including event planning, retailing, sports information and public relations, sports statistics and history, compliance, fundraising, academic counseling, fitness programming, sponsorship, and research.

In addition to the University’s required general education and prerequisites, the Bachelor of Science in Sport Management includes 36 credit hours in Broyhill Undergraduate School of Management core business courses, as well as 42 hours of Sport Management coursework.

 

Additional information, including descriptions of specific courses and their corresponding credit hours, is available in the Academic Catalog.

A minor in Sport Management requires 18 credit hours of coursework, including studies in basic principles, sport facility design, legal issues, ethics and leadership, and more. The University also offers an array of minor opportunities in other departments.

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