Position in Admissions

Founded by North Carolina Baptists in 1905, Gardner-Webb University employs individuals who participate in and wholeheartedly support Christian values.

Admissions Counselor

Gardner-Webb University invites applications for the position of Admissions Counselor. Gardner-Webb University is a top ranked comprehensive; liberal arts-based institution historically affiliated with the North Carolina Baptist State Convention.

The key role of the Admissions Counselor is to market the University’s academic programs to prospective students from public and private high schools, community colleges, other colleges and universities, and churches through presentations, personal visits, mailings, telephone, virtual sessions, and e-mail communications.

Essential Duties & Responsibilities:

  • Matriculates a required number of new students from a specific geographic territory annually.
  • Completes weekly goals of a predetermined number of external contacts, prospective student visits to campus, new applications, new admits, and new commitments to the University.
  • Creates strategies to generate interest in Gardner-Webb University and to ensure there are an adequate number of applications to meet goals within the assigned geographic territory.
  • Develops a good working relationship with school counselors in all primary client schools.
  • Maintains a weekly report of all applied students within their geographic territory.
  • Act as a spokesperson and professional representative for the institution at college fairs and other recruitment functions.
  • Coordinate and conduct private visits to high schools in territory.
  • Conduct interviews and presentations with visiting students, parents, and groups.
  • Attend admission functions held in the evenings and weekends.
  • Set-ups Zoom meetings with various constituents including prospective students, school counselors, and parents.
  • Maintains proper communication and follow-up with all applicants through the CRM.
  • Works closely with other university staff and faculty to provide additional information to help prospective students commit to GWU.
  • Builds and maintains relationships with prospective students, serving as a primary resource for them throughout the admissions and enrollment process.
  • Coordinate, oversee and maintain additional responsibilities and/or projects for undergraduate admissions team.
  • Other projects assigned as needed by supervisor

Qualification Requirements:

Must be proficient in Microsoft Word, Excel, Outlook, and current in social media. Possess personal characteristics and values consistent with the mission of GWU: friendly, approachable, patient, caring, flexible, professional, self-directed, trustworthy, committed to task, and the ability to maintain confidentiality and privacy.


Bachelor’s degree from a four year regionally accredited college or university. Previous sales, counseling, or higher education experience is a plus.


Applications will be accepted until position is filled. Salary is commensurate with experience.

Send letter of application, resume, and names and telephone numbers of three professional references to:
Julie C. Fleming, Assistant Vice President for Undergraduate Admissions
Gardner-Webb University
Post Office Box 817
Boiling Springs, NC 28017
(704) 406 4491

Applications may be submitted by email to: [email protected]create new email