Event Sponsorship Opportunities

Partner With Gardner-Webb to Support Signature Community Events

Gardner-Webb University invites local businesses, organizations, and community partners to become sponsors of some of the region’s most impactful campus and community events.

From live music and family festivals to philanthropic celebrations and Homecoming traditions, our event sponsorship opportunities connect your brand with students, families, alumni, faculty, staff, and the greater Cleveland County community throughout the year.

Whether your goal is community visibility, brand awareness, customer engagement, or supporting higher education, partnering with Gardner-Webb creates meaningful opportunities to make an impact while reaching thousands across our region.

Why Sponsor Gardner-Webb Events?

As a sponsor, your organization becomes part of experiences that bring people together through music, tradition, philanthropy, athletics, and community engagement.

Sponsorship Benefits Include:

Brand visibility at major university events
Recognition through social media and email marketing
On-site event signage and announcements
Opportunities to engage students, families, alumni, and community members
Year-round exposure through select sponsorship packages
Alignment with a trusted university brand committed to community impact

Signature Event Sponsorship Opportunities

Saturday, August 22, 2026 | 4–9 p.m. | Brinkley Amphitheater

Webbstock is Gardner-Webb’s signature back-to-school community festival featuring live music, food vendors, student engagement, family activities, and entertainment for the entire community.

Held during the opening weeks of the fall semester, Webbstock welcomes students back to campus while creating a fun and memorable experience for families, alumni, and local residents.

Sponsorship Recognition May Include:

A beloved Gardner-Webb Christmas tradition, Festival of Lights brings together students, alumni, families, and community members for an evening of music, fellowship, dinner, and the annual tree lighting celebration.

Sponsorship Recognition May Include:

The Gardner-Webb Philanthropy Luncheon celebrates the generosity and impact of donors, alumni, and community leaders during Philanthropy Week. This meaningful event highlights the partnerships and support that help advance the mission of Gardner-Webb University.

Sponsorship Recognition May Include:

Bo’s Battle Que is a Homecoming weekend BBQ competition featuring top grill masters, campus spirit, football traditions, and community engagement.

The event creates a unique opportunity for businesses to connect with students, alumni, families, and visitors during one of the university’s most attended weekends of the year.

Sponsorship Recognition May Include:

Year-Round Sponsorship Visibility

Select sponsorship levels also include additional year-round recognition opportunities.

Digital Recognition Opportunities

Sponsor Levels

Gardner-Webb offers multiple sponsorship levels designed to fit organizations of all sizes.

Event Series Sponsor – $3,000

Includes recognition across:

Additional benefits may include:

Multi-Event Sponsor – $1,500

Includes:

Includes GWUSports.com scrolling banner recognition.

Event Sponsor – $750

Includes:

Community Partner – $500

Includes:

Reach the Gardner-Webb Community

Gardner-Webb University events connect your organization with:

Current and prospective students
Parents and families
Alumni
Faculty and staff
Community leaders
Local residents across Cleveland County and surrounding areas

By partnering with Gardner-Webb, your organization helps create meaningful experiences while investing in the growth and vitality of our community.

Become a Sponsor

Interested in sponsoring Gardner-Webb events or learning more about available opportunities?

Contact:

Advancement, staff departments and offices

William Glover

Director of the Bulldog Club

[email protected]

704-406-4630