Undergraduate Sport Management Programs

Develop a firm grasp of a variety of business disciplines, including accounting, finance, management, and economics.

Sports aren’t just for athletes, coaches and fans. Beyond knowing the scores, the players, or the stats, there’s a promising and rewarding business career waiting for you. A Bachelor of Science in Sport Management will equip you with a broad understanding of the business side of sport, while also providing you instruction in an array of other business disciplines and offering opportunities for field experience through internships and community service.

Curriculum

What You’ll Learn

As a Sport Management major at Gardner-Webb, you will receive instruction in management, business, communications, social ethics, governance, and leadership principles uniquely and specifically related to the field of sport management through studies in several university departments.

In addition to the University’s required general education and prerequisites, the Bachelor of Science in Sport Management includes 51 hours of Sport Management coursework. Since Sport Management encompasses a broad umbrella within sport, it allow students to minor or double major in their specific area of interest in the sport industry. 

Coupled with classroom studies rooted in Christian ethics, you will apply your education in an internship that will help you build professional contacts, prepare for the future and earn academic credit.

When you graduate, you will be equipped with strong analytical and problem-solving skills and prepared to take on a sport management career in the field that interests you most.

Available Programs

Bachelor of Science in Sport Management

In addition to the University’s required general education and prerequisites, the Bachelor of Science in Sport Management includes 36 credit hours in Broyhill Undergraduate School of Management core business courses, as well as 42 hours of Sport Management coursework.

For a more in-depth look at program requirements, visit our Academic Catalog.

Sport Management Minor

A minor in Sport Management requires 18 credit hours of coursework, including studies in basic principles, sport facility design, legal issues, ethics and leadership, and more. 

For a more in-depth look at minor requirements, visit our Academic Catalog.

Outcomes

What You’ll Do

A Bachelor of Science in Sport Management prepares you for a career in professional sports management, including

  • marketing
  • sales
  • security
  • promotions
  • concessions
  • ticketing
  • public relations
  • facility management
  • parks and recreation
  • operations
  • law
  • athletic administration
  • campus recreation

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