program-type: Graduate

Master of Sport Management (MSM)

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Masters of Sport Management Programs

The Master of Sport Management (MSM) program offered by the Graduate College of Business at Gardner-Webb University provides graduates with the knowledge and skill to enter and progress within the Sport Management field. 

Gardner-Webb University Master’s degree in Sport Management purpose is to prepare the student for a successful career in the industry and provide increased credentials for upper management positions in the field of sport. It is a specialized business management master’s degree program designed expressly for the sport management professional. Students acquire the ability to perform administrative, business, and leadership tasks necessary for success in this high growth arena.

Curriculum

What You’ll Learn

The Master of Sport Management includes 30 graduate hour courses offered online. Students can complete the program in one or two years. There are 6, eight week, Terms offered throughout the year and during each Term students have the option of taking one or two courses each Term. The Master of Sport Management is a rolling admission structure. Students may start at any Term.

Available Programs

Master of Sport Management

In addition to the University’s required general education and prerequisites, the Master of Sport Management (MSM) includes 30 graduate hours within six calendar years and an overall minimum GPA of 3.0 in graduate studies.

For a more in-depth look at program requirements, visit our Academic Catalog.

Bachelor of Science in Sport Management

In addition to the University’s required general education and prerequisites, the Bachelor of Science in Sport Management includes 36 credit hours in Broyhill Undergraduate School of Management core business courses, as well as 42 hours of Sport Management coursework.

For a more in-depth look at program requirements, visit our Academic Catalog.

Outcomes

What You’ll Do

Students who earn a Master in Sport Management go on to find careers such as

  • Professional Sport Administration
  • Athletic Director
  • Athletic Administration
  • Community and Nonprofit Recreation Administration
  • Sports Club Administration
  • Private Sport Ownership
  • Campus Recreation
  • Sport Event Management
  • Sport Marketing/Promotions
  • Sport Operations
  • Sport Facility Management
  • Intercollegiate Coaching

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