Athletic Logos

The Gardner-Webb Runnin’ Bulldog Head logo is used only for athletic-related materials. Always use high-resolution logo artwork when enlarging the bulldog logo.

Runnin’ Bulldog Head Logo Color Variations

  • White body
  • Black shadow
  • White outline
  • May be used on a solid-color black, white or brand red
  • background, or a textured background that does not compete with the logo image
  • White body
  • Red shadow
  • Red outline
  • May be used on a solid-color black, white or brand red background, or a textured background that does not compete with the logo image
  • White body
  • White outline
  • May be used on a solid-color background, or a textured background that does not compete with the logo image

Acceptable Runnin’ Bulldog Head Logo Treatments

Unacceptable Runnin’ Bulldog Logo Treatments

Do not alter or manipulate the logo in any way. No exceptions.

INCORRECT: Opacity change
INCORRECT: Added weight to keyline
INCORRECT: Poor resolution
INCORRECT: Poor resolution
INCORRECT: Not scaled proportionally
INCORRECT: Not the right inverse/white logo
INCORRECT: Cropping logo
INCORRECT: Orientation. the mascot should always face right.
INCORRECT: Please refrain from using multiple colors within the mascot
INCORRECT: Unapproved text/orientation locked up to mascot
INCORRECT: Unapproved texture within the mascot

Logotype Wordmarks

The Gardner-Webb wordmarks are used for athletic-related materials. An exception can be made for the primary Gardner-Webb wordmark in Academics after approval from Creative Services.

Any color variation not represented on this page is not recommended. Each wordmark has three brand color variations: GWU red, black and white. Always use high-resolution logo artwork when enlarging the wordmarks.

Unacceptable Wordmark Treatments

Do not alter or manipulate the wordmarks in any way.

INCORRECT: Poor resolution
INCORRECT: Not scaled proportionally
INCORRECT: Not enough contrast in background texture
INCORRECT: Please refrain from using multiple colors within the logotype
INCORRECT: Unapproved emphasis of logotype parts
INCORRECT: Unapproved texture within the logotype

Additional Athletic Marks

GWU Charge Pattern
GWU Soccer Shield